Magnific
    Unlimited in the desktop app, Oct 8–15

    Magnific One

    The image model with art direction built in. Explore freely, stay on brand, keep the final say.

    Try Magnific One

    Scroll

    Your brand, understood

    Add your brand. Finish every detail

    In Final mode, your Brand Kit guides every image: palette, typography, imagery, and tone. Then set the exact type, colors, and text yourself, without regenerating.

    Start generatingUnlimited in the desktop app, Oct 8–15

    One model. Every kind of image

    Photos, illustrations, and layouts, up to 4K. On brand from the first image.

    Start creating
    Fashion editorial
    Illustrated scene
    Documentary portrait
    Poster layout
    Macro photography
    Travel photography
    Character design

    How it works

    Three steps, one workflow

    Magnific One is an image model with art direction built in. Every prompt passes through a creative direction layer that makes the calls an art director would. Add a Brand Kit, and your whole team gets the same brand back.

    1. 01

      Brand Kit

      Set up your brandkit

      Define your palette, typography, imagery, and tone once. Brand Kit is optional, and when you use it, it guides every image in Final, whoever made it.

    2. 02

      Magnific One

      Create with Magnific One

      Explore in Draft with a grid of 8 or 16 options, then take the one that works to Final. With a Brand Kit in Final, you'll see whether each image is on brand.

    3. 03

      Designer & auto-layers

      Do final edits

      Fix the exact type, colors, and text on the image you already have. Auto Layers splits it into editable layers, or open it in Designer for full vector control.

    Prompting guide

    From one word to full direction

    Get the prompting guide
    1. A man whispering into a woman's ear on a city street, she covers her face with her hand
      One wordMagnific One

      gossip

    2. Two grandmothers in floral dresses gossiping on a bench against a red wall
      The subjectYou

      two grandmothers gossiping on a bench

    3. Two grandmothers in matching lilac tracksuits gossiping on a bench, one hiding a croissant behind her back
      The storyYou

      two grandmothers in matching lilac tracksuits gossiping on a bench, one hiding a croissant behind her back

    4. Two grandmothers in matching lilac tracksuits laughing on a park bench in Madrid, one hiding a croissant behind her back, dappled afternoon light
      EverythingYou

      Two grandmothers in matching lilac tracksuits gossiping and laughing on a park bench in Madrid, one hiding a croissant behind her back. Side view at bench height, both in profile. Late afternoon sun through plane trees, dappled light on their faces. Soft pastel palette, lilac against warm terracotta.

    What would your brand look like here?

    Watch one prompt go from Brand Kit to final image, then try it yourself.

    What you get

    Direction you can hand to your whole team

    • On brand from the first prompt

      In Final, your Brand Kit shapes every image as it's generated. Palette, imagery, tone, and typography are there from the start.

    • Shared across your team

      Everyone works from the same Brand Kit, and every image in Final is checked against it, whoever made it.

    • Explore freely

      Bring an idea and open it up into new compositions, moods, and ways of seeing it.

    • One kit per client

      Each brand gets its own Brand Kit, assigned to its projects. Switching clients means switching kits.

    • New styles over time

      Magnific One improves as image technology does, with new visual styles over time.

    For the people behind the brand

    Two ways to work with Magnific One: as a team sharing one brand, or on your own, finding the look.

    Agencies, studios, and enterprise teams

    Many people prompting, one brand to keep. Magnific One applies your Brand Kit to every image in Final, whoever made it.

    • Each client gets its own Brand Kit, shared with the team
    • New projects and freelancers start on brand
    • Mark an image as off-brand once, and it becomes a rule
    • Set exact type, colors, and text on the image you already have

    Individual creatives

    For designers and art directors looking for new aesthetics and more control over how an idea becomes an image.

    • Explore ideas in Draft, then take the best one to Final
    • Art direction built in, from the first prompt
    • Guide the look with styles and reference images
    • Generate final images in up to 4K

    Which one sounds like you?

    Start creating

    Answers to your top questions

    Art direction, built in

    Your brand, from the first prompt to the final image.

    Try Magnific One

    Your brand, in every image

    Try Magnific One