Grok Imagine
xAI's fast multimodal video model. Turn text prompts or reference images into cinematic 720p clips up to 15 seconds long, with native synchronized audio, expressive motion, and rapid iteration powered by the Aurora engine.
How to use Grok Imagine
Grok Imagine isn't a single workflow. Choose the entry point that matches your idea, and start creating.
Image generation with style and character control
Write your prompt, lock in a visual style, and add a character reference to keep identity consistent across every image. Generate stills that match your brand, your campaign, or your story, all from a single panel in Magnific.
Video generation with full creative control
Drop in a reference image, set your clip length up to 15 seconds, pick 480p or 720p, and choose the aspect ratio for any channel (16:9, 9:16, 1:1, 4:3, 3:4). Grok Imagine handles motion, framing, and synchronized native audio at 24 fps in a single generation.
Generate, refine, and share
Get your image or video in seconds thanks to Grok Imagine's fast generation speed. Preview your result with synchronized native audio, fine-tune details inside the integrated editor, and download or share your creation directly from Magnific.
Native audio video generation
Character reference consistency
Rapid multimodal workflow
Generate cinematic clips with native sound using Grok Imagine on Magnific
Turn your ideas into cinematic clips with native sound, consistent characters, and fast generation speeds, all from a single creative tool.
Tools to skyrocket your creative freedom
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Frequently asked questions
- Grok Imagine is xAI's multimodal AI video and image generation model, powered by the Aurora autoregressive engine. It creates short clips with synchronized native audio from text prompts or reference images, supports flexible creative modes, and delivers fast results with strong instruction-following and visual consistency across frames.
- Grok Imagine works for both image and video generation on Magnific. For images, write your prompt, pick a visual style, and add a character reference if you want to keep the same identity across stills. For video, write your prompt or upload a reference image, choose your duration (up to 15 seconds), resolution (480p or 720p), and aspect ratio, then generate. In either mode you'll get your result in seconds, ready to refine in the integrated editor or download.
- Grok Imagine works well for short-form social content, product teasers, character-driven storytelling, and brand campaigns that need consistent visuals across multiple clips. Its native audio generation, fast turnaround, precise text rendering for logos and titles, and reference-based consistency make it a strong fit for marketing, advertising, and creative ideation.
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